Using Social Media to Get Your Next Job

Posted on July 23, 2014 by

Finding a job on the Internet can be tough. With so many job sites available, a limited number of vacancies and an ever-increasing number of people applying, you need to make sure you stand out at every opportunity.

In today’s job market, vacancies can be found in a number of ways: an ad in the paper, a job posting on a company website, or through friends and family. Increasingly, people are also using social media, not only to apply for roles, but to make themselves more attractive to potential employers as well.

But can you really leverage your social graph and pick up your next job through a site like Facebook? How about Twitter? This helpful guide will take you through each of the major social networks and show how you can use social media to secure your next job.

LinkedIn
With over 300 million users globally, LinkedIn is the world’s most popular jobs site and perhaps the most obvious social network to visit when you need a new job. For many modern professionals, LinkedIn is now their CV. Employers are increasingly asking to see applicants’ LinkedIn profiles; some companies even allow you use your LinkedIn details to fill out online job application forms. To really maximise what you can do on LinkedIn, here are some simple tips:

● Update. It seems obvious, but make sure your information is up to date. That includes recent promotions at work and any awards or accreditations you may have earned.

● Increase connections. Connecting your address book to LinkedIn helps you see which people you already know are on LinkedIn. Connecting with more people exposes you to more job and networking opportunities.

● Share. It’s important to remain active on LinkedIn at all times, not just when you want a new job. Sharing articles, surveys and other content that is interesting to you and relevant to your role in the industry shows that you care about your job and career, which is an attractive quality to prospective employers.

Facebook
Perhaps better known for Pokes and Likes, Facebook is more than just a social network to talk to old school friends and family members. Professionals are now using it to engage with brands they like, showcasing personal and professional skills and much more. Here are some of the ways you can use Facebook to get a job you’ll really like:

● Promote your skills. Deep in your profile is a section dedicated to Work and Education. Here you’ll be able to add your school, college and university courses and grades, as well as information about your past jobs and current position. You can also use this section to promote your skills and experience gained over the past few years.

● Go public. After adding your work and education information, consider making them public, viewable to all. This, combined with changing the privacy settings on your posts, will show potential employers what interests excite you. This also encourages discussion, giving you further opportunities to showcase your talents and enthusiasm.

● Stay up to date. Ensuring all your information is up to date and correct is key when employers are looking at your profile.

Twitter
140 characters might not seem like a lot, but you can do so much with even just one post on Twitter. Recruiters, companies and employees use the service every day to promote themselves, search for and post jobs, and connect with others. One of the fastest growing social networks around, it is reported that 200 million users send over 400 million tweets daily. Here are a few tips to make sure your tweets stand out from the crowd:

● Follow, follow, follow. Following is the lifeblood of Twitter, so make sure you’re following relevant recruiters, companies whose work you admire and people from the industry you work in. As a real-time social network, by following these people you’ll see news about a new job or opportunity as soon as it becomes available.

● Hashtags. Using hashtags to make sure your tweets filter into specific searches is one of the most powerful features of Twitter. Try searching #job, or #jobsearch to see the thousands of people posting new jobs every day. If you’re on the lookout for work, promote yourself by adding a hashtag such as the two above, or a hashtag relevant to your local area or country to your tweets.

● Tweet! It sounds simple, but tweeting about your passions (professional or personal), engaging in conversation with people from your industry and just generally using Twitter as it was intended gives prospective employers a great view of who you are as a potential employee. Just be sure to avoid swearing and controversial subjects.

These are just a few key pointers to take on board if you want to join the millions of others using social media to get ahead in the job market. But you don’t have to use LinkedIn, Twitter and Facebook if you don’t want to. There are lots of other avenues to promote yourself online. Why not use Pinterest to pin different elements of your CV? Think about using YouTube to broadcast videos that showcase your skills. Or use iTunes to publish a podcast that promotes you as someone to employ. With the Internet and social media at your disposal, you have all the tools to make yourself appear in front of your next employer with ease. Good luck!

This post was created by Oliver Adderley, Managing Director of Jobs Direct.

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The Coolest Jobs You’ve Never Heard Of

Posted on July 18, 2014 by

Here at Adzuna, we know finding the right job is no mean feat. This week we’ve found four of the coolest, most unique jobs in the world to inspire your job search.

Information Security Consultant
What’s the best way to test the security system of a highly secure facility? Send someone to break in, of course! Information Security Consultants are paid to break into hospitals and other secure institutions to “steal things” as part of risk assessments to test security procedures. They work hard to find flaws in the system that allow unauthorised access to sensitive information.

On an average day at work, IS Consultants pick locks, steal access badges, impersonate medical personnel, harvest data and credentials, crack passwords, and utilize various social engineering tactics. If this job sounds like fun to you (it does to us!), you can have a look at vacancies for this kind of work here.

This could be you. Well, not quite…

Ravenmaster
One of the duties of the Yeomen Warders of the Tower of London is to look after its seven resident ravens. Due to the superstitions surrounding the ravens at the Tower, this job requires a highly trained individual.

Warders must have spent at least 22 years in military service and attained the rank of Warrant Officer or above. The warders are responsible for ensuring that the ravens have a healthy and balanced diet, which includes fresh fruit, cheese and fresh meat, as well as vitamins and supplements. You can tell that the ravens in the tower are well looked-after: they often live for more than forty years! The ravens are known to the ravenmasters by individual names. The current ravens are Erin, Hugine, Merlin, Munin, Pearl, Porsha and Rocky, while past raven names include Baldrick, Thor and Jim Crow.

Ravenmaster: expectations vs. reality

Ravenmaster: expectations vs. reality

Internet Famous Cat Agent
Now, a job for the internet-dwellers among you. Ben Lashes has an entirely unique job – he represents Internet famous cats. With Grumpy Cat, Keyboard Cat and Nyan Cat (not a real cat) as his clients, Lashes’s job consists in advertising and licensing merchandise for online vending, among other things. However, his clientele isn’t limited to animals: Lashes also represents Ridiculously Photogenic Guy and Scumbag Steve, the subjects of internet memes. While the exact sum that Lashes earns with his work are unknown, we do know that he takes 20% of Grumpy Cat’s earnings, which were estimated at $1 million in her first year of fame.

grumpy_keyboard_nyan

Ben’s feline clients

We know it’s not quite the same, but we have a few of bird- and cat-sitting jobs in the UK this summer.

Island Caretaker
Imagine going on the best holiday of your life…for six months…while being paid a six-figure salary. This dream became a reality for Ben Southall from the UK, who beat over 35,000 applicants to become the caretaker of Hamilton Island in the Great Barrier Reef in Australia.

The job was created as part of the publicity stunt for tourism in Australia but was nevertheless a real job. Ben was paid a large salary to blog about his experience whilst living in a luxury villa on the island, where his daily activities included swimming, kayaking, snorkelling and jet-skiing. Ben impressed his employers so much that after his term on the island, he was made Tourism Ambassador for the whole of Queensland!

A beach on Hamilton Island

Sadly island caretaker jobs aren’t exactly common, but we have been able to find a caretaker job for a French fairy-tale castle. For more weird and wonderful jobs, take a look at these jobs your career advisor never mentioned.

The Logic Behind Interview Questions

Posted on July 8, 2014 by

So, you know what to do before your job interview: you’re well presented, calm and on time. But what about the interview itself? The objective of the job interview, from the employer’s point of view, is to find out three things:

  1. Why do you want the job?
  2. Will you be good at the job?
  3. Will you fit into the organisation?

Most interview questions are designed to get answers to these questions. In order to do well in your interview, you must be able to answer the questions in a way that will tell the employer all the things they need to know: that you want the job for the right reasons, that it is a job you will be good at and that you are a good fit with the rest of the employees.

wisecareers

In addition to these three questions, employers often want to be able to gauge your ability to think on your feet and to be creative. This is the reason that in some interviews, candidates may be asked a few weird and wacky questions. These questions aren’t geared towards a specific answer but are instead designed to help the interviewer see how you think.

The question: If you were an animal, which animal would you be?
What they are actually asking: What are your characteristics? How do you see yourself?

The question: What do you think of garden gnomes?
What they are actually asking: Do you have personality and a sense of humor?

The question: What are five uses for a stapler without staples?
What they are actually asking: Can you think outside the box?

The question: How many times in one day do a clock’s hands overlap?
What they are actually asking: What is your approach to solving problems?

Asking questions of your own
“Do you have any questions for me?” is not a trick question and is actually a further opportunity to show the employer that you are the right person for this job. Below are some examples of good questions to ask at the end of your interview.

  •  What are the common attributes of your top performers?
  • What things really drive results for the company?
  • What do you like most about working for this company?
  •  How would you describe the work culture here?

And, if you’re feeling really brave:

  • Do you have any doubts about whether I am suited to this position?

Got a question for the Adzuna team? We’d love to hear from you! Drop us a line here.