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Can we fix the UK’s “broken” labour market data?

A chart overlaying a map of the UK

When Andrew Bailey, the Governor of the Bank of England, highlights a critical gap in the tools available to policymakers, it’s a clear signal that something has to change. In this year’s Mansion House speech, the Governor expressed concerns about the poor reliability of the Labour Force Survey, published by the Office for National Statistics, emphasising that it is making it increasingly difficult to make well-informed interest rate decisions and set broader economic policy.

This issue comes at a pivotal time for the UK economy. With inflationary pressures, workforce challenges, and shifting industrial needs, the ability to understand labour market trends in real-time has never been more important. Yet, traditional datasets are often lagging, outdated, or insufficiently granular, leaving policymakers with incomplete pictures of what’s happening in the economy.

At Adzuna, we believe there is a better way.

The Case for Real-Time Labour Market Insights

The traditional tools used to track employment and workforce trends were designed for a different era. Official statistics, like the problematic Labour Force Survey, while valuable, illustrate that relying on survey-based methods leaves their accuracy controlled by an increasingly dwindling response rate. Not only that, they can be slow to compile and analyse, leading to significant time lags. By the time the data is available, it often reflects a past economic landscape rather than the current reality.

Contrast this with the power of real-time labour market data. By analysing over 99% of online job advertisements posted in the UK, we provide a comprehensive, up-to-the-minute view of labour market demand. This data offers unparalleled insights into the dynamics of the economy, including:

  • Shifting Occupation Demand: As industries evolve, understanding which roles are in demand – and which are waning – is critical for workforce planning.
  • Salary Trends: Real-time wage data offers a clear indicator of inflationary pressures and the purchasing power of workers, helping central banks make informed decisions about interest rates.
  • Skills Evolution: We track the specific skills and qualifications employers are seeking, providing an early warning system for emerging skill gaps and opportunities for upskilling.
  • Regional Disparities: Our data breaks down labour demand at a granular, local level, supporting targeted interventions to address regional inequalities.

Real-World Impacts on Economic Policy

Accurate, timely labour market data isn’t just a convenience – it’s a necessity for effective policy. The insights we provide could directly address some of the challenges highlighted by the Governor:

  1. Interest Rate Decisions
    Wage growth and job vacancy data are key indicators of inflationary pressures. By monitoring these trends in real-time, policymakers can anticipate economic shifts and respond proactively, rather than reactively.
  2. Regional and Sectoral Strategies
    A one-size-fits-all policy approach is rarely effective. Our granular insights can help policymakers understand which regions or industries are thriving and which need support, enabling targeted investment and intervention.
  3. Skills and Education Policy
    The UK is in the midst of a skills revolution. From AI to renewable energy, the jobs of the future demand new competencies. Our data can guide education and training initiatives, ensuring that the workforce is prepared to meet emerging demands.
  4. Boosting Productivity
    Understanding mismatches in labour supply and demand can help businesses and policymakers address underemployment, improve job matching, and unlock productivity gains.

Bridging the Gap Between Data and Decision-Making

The Governor’s concerns highlight an urgent need to rethink how we approach labour market data in the UK. At Adzuna, we provide the tools to bridge this gap. Our Adzuna Intelligence platform transforms raw job advertisement data into actionable insights that are trusted by businesses, researchers, and policymakers alike.

We’re already working with organisations across industries to help them understand and adapt to the changing dynamics of the labour market. From identifying new hiring trends to analysing the impact of economic policies, our data is providing clarity in an increasingly complex world.

A Call to Action

The UK cannot afford to base critical economic decisions on outdated or incomplete information. It’s time to embrace the potential of real-time data to shape smarter, more agile policies.

We invite policymakers, economists, and industry leaders to explore how our insights can support their work. Whether it’s informing interest rate decisions, designing targeted regional investments, or crafting a forward-looking skills strategy, our data offers the clarity and precision that today’s challenges demand.

The labour market is dynamic, and our understanding of it must be too. Let’s work together to build an economy that’s responsive, resilient, and ready for the future.

If you’d like to learn more about how our data can support smarter decision-making, please get in touch. Together, we can ensure that economic policies are built on a foundation of accuracy and insight.

Read more: The search for better labour market data