Due to continued expansion within their business our Brackley based client is now seeking to recruit a Marketing Executive into their organisation. You will be working for a leading global provider within a highly specialist sector.
This position is to assist and work closely with the sales and marketing team to develop, deliver and measure the companies UK marketing and communications plan.
*Monitor and update Social Media Channels - proactively generating content to engage with current followers and to grow new followers. *Responsible for coordinating the delivery of the UK marketing strategy, in order to meet key business objectives. *Oversee the UK marketing budget, ensuring the effective use of spend and maximising ROI. *Assist in developing a content plan for use across all channels - website, database, social media and press. *Monitor ROI of digital marketing activity and provide monthly report for the management meeting, using Google Analytics *Working closely with digital marketing agency - SEO, PPC, e-mail marketing campaigns etc. - maximising ROI *Work with the sales and delivery teams to update website with new copy, images and news stories. *Manage UK database communication strategy, liaising with existing customers and building the database, increasing its effectiveness as a marketing tool. *Manage the approval process of all brand marketing material. *Coordination of marketing presence on events to ensure branding and messages are relevant and efficiently communicated.
Knowledge and Skills
*Preferably a relevant Marketing or Business degree *'Hands-on' marketing experience including the management of social media channels and digital media budgets. *Knowledge and experience of using Google analytics would be an advantage but not essential. *Excellent communication and interpersonal skills with the ability to build relationships at all levels. *Good copywriting skills. *Proven organisational skills, able to prioritise and work to tight deadlines. *Driven, self-motivated and enthusiastic. *A flexible approach to work and working hours.
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