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Paid Social Manager

26,372 P.A. ?
Cardiff County

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As our new Paid Social Manager you will be based in Cardiff, Wales, and take on all of the existing and future Paid Social activity for Destination Wales (brand), Visit Wales & Trade and Invest to support their expansion. There is both BAU activity and campaign boosts across spring, summer and autumn. There is a nice mix of BAU and ad hoc work which comes in for the team. You will be running Pinterest, LinkedIn, Facebook, Instagram, Twitter, as well as Quora, with the opportunity to test new platforms where appropriate.

There is opportunity to work with the client directly, as required after full on-boarding. This will be an opportunity for a self-starter and someone keen to take the reins on the account.

Your Team

You will work directly with the team in Cardiff, but report to James Mortimer and the Paid Social team in Brighton/London to ensure adherence to agency processes and best practice.

What we’re looking for…

You may have worked in another agency or in-house, but either way you’ll bring a combination of your passion for Social with strong analytical abilities and attention to detail, along with a self-starting, proactive approach to work. The successful candidate must have a desire to learn and a willingness to get stuck in, both are fundamental to success in the role.

You’ll need the following requirements to be considered for this role:

  • Solid understanding and experience of working across Facebook, LinkedIn, Pinterest, Instagram and Twitter
  • Experience of defining a client’s Paid Social Strategy
  • Understanding of best practice around Social first creatives
  • Understanding of how paid and organic social can work together
  • Strong analytical and reporting skills
  • Client facing experience, including leading presentations
  • Forecasting experience
  • Facebook Blueprint Certification desirable
  • Keen interest in the use of social media in marketing
  • Understanding of PPC


This role would typically look to progress towards a Paid Social Director position, however, there is plenty of opportunity in iCrossing to make more lateral moves and learn more about our other channels.

Location and Benefits

iCrossing has three locations in the UK; London, Brighton and Cardiff. For this role, you’ll be based in our office in Cardiff, Wales,

We invest heavily in our staff’s development and wellbeing. Employees consistently and overwhelmingly agree (through regular internal engagement surveys) that iCrossing is run on strong values and principles, that their job supports their personal growth and that they love working at iCrossing.

In addition to a diverse, collaborative and inclusive working environment, we offer a range of benefits – there’s a long list, but here are some of the highlights!

  • Attractive salary package
  • 25 days’ holiday (increasing 1 day per year, up to 29 days)
  • Flexible working – we’re happy to discuss options!
  • Early finish on the last Friday of every month
  • Options to buy up to 5 additional holiday days
  • Sabbaticals
  • Study leave of up to 5 days per year
  • Charity donation match and up to 5 days per year to undertake work on behalf of a charity
  • Enhanced Maternity, Paternity and Adoption pay
  • Pension scheme
  • Regular socials and more!

Please note that the recruitment for this role is currently on hold however we are still super keen to hear from you if you are looking for the next step in your career, as we are actively pipelining talent in this area of the business. A member of our Talent Acquisition Team will be I touch in due course should your skillset be suitable for any of our roles.

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