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Brand Manager

Salary:
38,077 P.A. ?
Location:
Slough
Company:
KP Snacks

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As our Brand Manager - Heritage brands, you'll manage and lead the business plan for, primarily, Nik Naks and Space Raiders, but also Wheat Crunchies, Roysters, Frisps, KP Crisps and Choc Dips. It is a highly autonomous role with responsibility for the development of the strategy, commercial plans, renovation projects, marketing mix and P&L accountability.

Some of your key responsibilities will include:

  • Responsibility for the Heritage portfolio, with RSV of over £50 million. Full P&L responsibility including working with sales, finance and supply chain to deliver top line and bottom line growth YOY
  • Developing and leading the brand strategy, and delivery of brand plans on time and budget
  • Developing Social, PR and BTL communications and activating brilliantly instore, partnering with our Shopper Marketing team
  • Tracking brand performance, ensuring appropriate business actions are taken to course correct the plan where appropriate
  • Ensuring we have the optimal price, pack architecture to maximise profit and deliver on shopper & retailer needs

As the portfolio Brand Manager for our Heritage brands, you will need some key skills/competencies:

- Strong project management skills

- Highly organised with the ability to multi-task and meet competing deadlines

- Excellent interpersonal skills with the ability to communicate with internal customers and external suppliers.

- Independent and creative thinker

- Sound analytical ability

- Uses resources effectively

The multi-award-winning culture at KP Snacks is friendly, welcoming and supportive. We encourage everyone to be the best they can be, working together to achieve great results.

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