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Senior Content Marketing Specialist

Salary:
39,902 P.A. ?
Location:
The City
Company:
SEDNA Systems

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About SEDNA

Organizations run their business on email but its legacy inefficiencies are stealing hours a day in productivity and opportunity. SEDNA is transforming how complex enterprises use email through our programmable and intelligent shared work-streams.

SEDNA delivers a cloud-based, multi-tenant, web application that allows entire teams to save time by working together. We are tackling one of the biggest challenges in business today - incorporating context and collaboration directly into the communication experience. We’re making global trade faster.


Why SEDNA

We work hard and strive for results. We also value people’s lives outside of work. The people of SEDNA are world travellers, devoted parents, ultra marathon runners, knitting enthusiasts, animal lovers, ski adventurers, hip hop dancers, Canada Games athletes, emergency response volunteers, and so much more. We’re told that one of the best things about working at SEDNA is that everyone is empowered to solve large problems and that everyone’s opinion is valued.


The high level on the role

SEDNA is looking for a Senior Content Marketing Specialist that can break complex ideas into compelling content that speaks to the needs of our audience. You will oversee the strategy and content development of everything from our blog and social posts to our website, whitepapers and sales materials. Working with our Director of Marketing and international marketing team, you will be responsible for creating the content that positions SEDNA as a thought leader.


What you will be doing

  • Develop a content calendar that outlines how we will take our message to market across PR, blog, social, etc.
  • Support our sales initiatives with development of product overviews, sales presentations and website content that speak to the needs of our market.
  • Celebrate our clients success by conducting interviews with them and turning their stories into compelling content in case studies, blog posts and more.
  • Grow our social channels by creating content that gets likes, shares and comments.
  • Understand the buyer personas and their customer journey and develop a content strategy to move leads through the pipeline with lead nurture emails
  • Develop content to support our digital marketing initiatives, from creating ads, social promotions, email and landing pages.
  • Research and identify angles for thought leadership content that can set us apart from our competitors and work with our senior leadership team to produce articles, whitepapers and reports.
  • Translate our webinars into compelling eBooks that highlight key themes and compelling insights that can be shared with attendees, customers or executives.
  • Become a brand champion in the company, embracing our new identity and help others adapt their communication to fit.

Requirements

What experience you will ideally have

  • 3-5 years’ experience in a comparable role, preferably with technology company
  • University or College Degree in communications, marketing or a related field
  • Proven success at strategizing and executing meaningful content that brings a brand’s purpose and voice to life
  • Ability to deliver content that drives business results
  • Experience writing long (blog, whitepaper, case studies) & short form content (i.e. social, ads, email)
  • Comfortable managing an end-to-end writing process
  • Excellent command of written and oral English
  • Able to manage multiple projects while taking ownership and meeting deadlines
  • Strong attention to detail


Bonus

  • Search engine optimization knowledge and experience a bonus
  • Experience working in high technology, SaaS or enterprise software company

Benefits

Working at SEDNA

We’re building a world class global company and we want the best people to join us on the journey.

We offer a competitive compensation package at a fast growing enterprise SaaS company. We’re backed by leading venture capital firms committed to our success and we work with leading international corporations.

We have private medical insurance, flexible work environments, generous maternity and paternity benefits, professional development, and most of all - amazing colleagues. We work hard to provide a fun, progressive and driven environment. You will be able to do great things here and build something that lasts.


At SEDNA

We accept who you are.

We celebrate our successes together.

We are a fast growing business with 50 people and growing.

We value your time and life outside of work.

We change the way our customers work day-to-day.

We are always learning, most often through experience.

We value a diversity of backgrounds, experience and ideas.

We will provide big, interesting problems for you to work on.

We have users and customers in over 60 countries.

We operate globally, with offices in London, Vancouver and Singapore.


Privacy Notice

By submitting an application you consent to SEDNA using your education and employment information to assess your application and to allow us to carry out both recruitment analytics and any monitoring activities which may be required of us under applicable law as an employer. Please see our Privacy Notice for more details.

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