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Digital Marketing Executive

Salary:
From £25,000 to £35,000 per annum
Location:
Godalming
Company:
2i Recruit Ltd

Description

Our Godalming client sit in the Tech support sector and is seeking an All- Round Digital Marketeer to support their successful and growing businesses. This is an exciting opportunity for a marketer who enjoys autonomy and being able to have a real impact on a company’s marketing!

Your responsibilities will include:

  • Create and upload copy and images for the organisation's website
  • Write and dispatch email marketing campaigns
  • Provide accurate reports and analysis to company management to demonstrate effective return on investment (ROI)
  • Research new online media opportunities that may benefit the business including mobile, social media, development of blogs and forums
  • Design website banners and assist with web visuals
  • Communicate with clients, affiliate networks and affiliate partners
  • Conduct keyword research and web statistics reporting
  • Contribute to social media engagement and brand awareness campaigns
  • Use web analytics software to monitor the performance of client websites and make recommendations for improvement
  • Contribute to company and industry blogs and manage e-communications
  • Assist with paid media, including liaising with digital advertising agencies
  • Develop and integrate content marketing strategies
  • Keep up to date with current digital trends
  • Manage the contact database and assist with lead generation activities
  • Google Ads - management of all Google Ads and Display advertising campaigns - PPC
  • Understanding of Google Analytics
  • Ongoing set-up and management of all custom, re-targeting, lookalike and pre-matched audiences
  • Creation of advertising content for agreed campaigns
  • Analysis, overview and report provided for each campaign
  • Social media content on LinkedIn, Facebook & Google Business Page (approx. 10 posts per month)
  • Social media listening, responding to comments and engaging with audiences across multiple platforms (ongoing)
  • Email marketing to current client base for 'customer retention’; monthly newsletters; new software solutions, Hardware offers, security notifications and education and successes stories.
  • Proficient knowledge of WordPress, web development
  • Understanding of HTML
  • Proficient with Adobe InDesign to produce creative marketing material

If you have not been contacted within 5 working days, then unfortunately on this occasion your CV has not been shortlisted.


This job was originally posted as www.totaljobs.com/job/90714859
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