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Digital Marketing Manager

Salary:
£40k - 45k per year
Location:
Milton Keynes
Company:
Premier Resourcing

Description

Are you a Digital Marketing manager ready for your next challenge?

We are partnered with a B2B technology business based in Milton Keynes. Our client is a global technology business who provide both hardware and and software products globally, covering America, Asia, Australia and European regions. They operate across 19 sectors, including' retail, distribution, manufacturing etc. They are owned by a global business who's turnover is around £50 billion. With their backing, this is a great time to join, with exciting growth plans ahead through launching existing and new products into new and existing global markets.

Your new role will see you take full ownership of the company’s digital strategy and manage content across social media, website, and blogs posts. As Digital Marketing manager you will be integral to their global marketing activity, working closely with other marketing teams you will help shape the wider marketing strategy and meet company objectives.

Key Responsibilities;

  • Full Ownership of the company’s website including Display Marketing and analytics and SEO
  • Website development and optimisation
  • Content publication across appropriate digital channels
  • Manage the Companies social media accounts ensuring the tone of voice is translated into engaging content across all social media platforms
  • Developing, implementing, and managing integrated digital campaigns to all key stakeholders from strategy through to execution
  • Developing the Digital strategy to be consistent and collaborative with the wider marketing functions
  • Digital content creation including video content
  • Build and send email campaigns. Review and set-up automated emails. Review CRM and CMS
  • Creation and publication of engaging copy for blogs and other channels
  • Measuring, analysing, and reporting on campaign impact with a focus on ROI
  • Developing the Digital strategy to be consistent and collaborative with the wider marketing functions
  • Budget and time management to ensure campaigns are a delivered to deadline, on budget and achieve maximum ROI
  • Managing relationships with external agencies and supporting all internal departments by delivering necessary marketing collateral to ensure company objectives are met

Key Requirements;

  • At least 3 years’ experience working in a digital marketing manager or senior digital marketing executive role
  • Proven track record in managing and growing social media accounts across all platforms
  • Analytical and reporting experience in using major analytics programs for digital campaigns
  • Demonstrated ability to take full ownership of campaign management including briefing, designing, proofing and delivery
  • Knowledgeable in optimisation principles and AB testing
  • Strong B2B background, preferably in B2B Tech
  • A good understanding of SEO/PPC HTML, CSS, and CMS systems
  • Experience with Salesforce, Pardot & ServiceMax a bonus
  • Video Content creation and editing experience highly desirable

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