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Sales & Marketing Manager



Our client is looking for experience within a HeathTech environment and offers excellent career progression in a fast paced SaaS company.

Location: Manchester

Salary: £65,000 - £75,000 depending on experience

Our longstanding client is looking for a creative, energetic and results focused Sales and Marketing Manager to lead their HealthTech business forward.

They are a pioneer in digital consent subscription software and are already making great waves in the dental industry.They are a fast paced, innovative, start up who look for bright and driven team players who contribute 100%

Looking for progression? With ambitious growth plans this company offers a rare opportunity to take full ownership of your department and develop your career, grow your team and ultimately be a part of its future success.

We are looking for a great Leader who will act as a coach and mentor for others in the department, whilst continuing to drive this department forward with ideas that quickly become reality - Are you impatient to achieve results? Then this role is for you.

About the Role:

✴ Establish go-to-market approaches and productivity enhancements.

✴ Define, manage, and provide insights on key performance metrics.

✴ Create and manage processes such as target setting, forecasting, and pipeline analytics.

✴ Create and identify holes in the automated workflow using CRM

✴ Analyse the success rate in human interaction verses automated sales process.

✴ Drive process improvement & automation initiatives to streamline deliverables

✴ Coordinate activities and priorities of enablement functions to improve alignment to sales strategy

✴ Strategy: develop and own a delivery plan working with third party agencies to deliver outstanding content that
drives the voice and message

✴ Analytics: Use Google Analytics, Zoho and bespoke dashboards to measure and monitor performance

✴ Campaign Management: manage and execute a variety of offline and online campaigns (paid social, PPC,
content, SEO, video, affiliate, email, direct mail) to drive activity and generate leads

✴ Inbound Marketing: drive inbound leads using Zoho to nurture / track performance, qualify those leads, and
book meetings for the sales team

✴ Agency Management: day to day management of Ad agency

✴ Develop a deep understanding of the Dental industry and government regulations around this industry

✴ Creating sales leads using demand creation strategies

✴ Reporting, budgeting and analysis of marketing and data results

✴ Establishing a growth testing plan and setting up and running experiments from scratch.

✴ Find the channels which really work for acquisition / sales

✴ Advise on A/B and multivariate testing for the website and digital marketing mix

✴ Evolving a customer-centric email marketing strategy

✴ Collate, analyse, and communicate to the entire company on progress

What We Need from You:

✴ They are a technology business - so you'll be tech-savvy with a background in SaaS HealthTech
✴4+ years of experience in Sales and or Marketing role
✴Strong knowledge of B2B marketing across multiple channels including CRM and marketing automation tool
✴Experience managing third party agencies and stakeholders
✴ High proficiency with Zoho or similar CRM
✴ Ability to quickly identify risk and develop recommendations to course correct
✴Not afraid to call commercial sales prospects
✴ Strong organisational skills with the ability to execute proactively instead of reactively and lead a projectfrom conception to completion
✴ Strong attention to details and numbers
✴ Experience in Sales Strategy & Planning and Sales Operations as well as Marketing activities
✴ Significant experience with quantitative and qualitative analysis, modelling budgets, pipeline, forecast and ROI analysis
✴ Demonstrate a high level of responsiveness with senior executives and key stakeholder

The Benefits:

✴ £65,000 - £75,000 depending on experience
✴ The opportunity to be a strategic member of a fast-growing business
✴ Some flexible working / fun and vibrant offices
✴ 25 Days Holiday plus bank holidays
✴ Your role within the business will evolve over time as the company continues to grow

Sound Interesting?

Candidates with previous experience in or job titles including, Sales Manager, Operations Manager, Sales Director Sales Operations Manager, Head of Sales Operations, Director of Sales Operations, Sales Operations Specialist, Marketing Director, Marketing Manager, Marketing Executive, Marketing Team Leader, Digital Marketing, SEO Manager, Brand Manager, Head of Department, Head of Marketing. Publicity Director, Publicity Manager, will be considered