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Product Marketing Manager

Salary: £70000.00 - £80000.00 per annum
Location: The City
Company: BMS Marketing
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  • Fast-growing legal tech business
  • Market-leading US Company expanding into EMEA
  • Content Marketer looking to get into Product Marketing?!

The Company: The Legal Sector is catching up with tech; it was a slow burn but, due to the pandemic, tech adoption is taking off, and with that, it's never been a better time to move into the legal tech space or be a leader in it! This scaling tech business is growing its marketing function by looking to bring in its first Product Marketing Manager for EMEA and grow the wider EMEA Marketing team.

The role of Content Product Marketing Manager:

You're the first product marketer for EMEA, so it's working with the Product team in the US and working to define and build out messaging, GTM and sales enablement for EMEA. You will work with sales and marketing to drive awareness and adoption and feed into the GTM/Value Proposition. Producing high-quality content, sales enablement material and developing and writing key content with the rest of the marketing team to create customer-centric value propositions, GTM and sales enablement materials. The aim to educate, entertain and encourage conversation around cloud-based tech and the problem it can solve for customers.

The company are looking to hire an experienced Content Marketer with proven results:

Responsibilities for the position of Content Product Marketing Manager include:

  • Work with the US Product Marketing Team to define EMEA strategy/plan
  • Create and drive engaging and educational content to drive brand and thought leadership
  • GTM and sales enablement content and materials
  • Working across the business to educate, support and facilitate adoption
  • Delve into the conversion rate of each part of the marketing funnel and make improvements
  • Work closely with Product, Marketing and Sales Leadership team

To be considered for this role you must:

  • 5 years + experience B2B Tech content or product marketing experience
  • Strong sales enablement and GTM experience and examples to share
  • Have a proven track record of scaling Tech/SaaS business
  • Enjoy producing a variety of content and copy
  • Be comfortable working in a fast-paced environment
  • Experience of the law / legal market would be advantageous

The Package for Content Product Marketing Manager:

  • Salary: £65,000-£75,000
  • 10% Bonus
  • Share Options
  • Pension

Location: The position of Content Product Marketing Manager will be based in London office / WFH

BMS Performance have spent years building strong relationships with leading companies. We can introduce you to the right companies for your skillset and provide guidance to help you get your next marketing role.


This job was originally posted as www.totaljobs.com/job/94654929
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